While COVID-19 certainly changed how our world operated, we are now in the post-pandemic world. With that said, businesses continue to plan online meetings and conferences they actively used during the pandemic as they try to navigate their new normal. Companies are also employing a seasoned virtual event company to organise large-scale virtual events that all of their employees can partake in from the comfort of their homes.
Many employees are still operating from their homes and coordinating through video conferences and online meetings. Companies have actively searched for the best virtual conference platforms to ensure their employees have everything they need to conduct business as usual through digital means. If you want to survive and grow in this post-pandemic world, you will need to adopt the virtual conference and meetings trends in 2022 and hire the best conference planning services.
7 Virtual Conference & Meeting Trends in 2022
Here are seven virtual conference and meeting trends you need to consider in 2022:
Virtual Events Are the New Normal
According to a LinkedIn survey of 200 companies across the UK and Ireland, 72% of the respondents said they would continue to hold virtual events for the long haul. Even though we are living in a post-pandemic world currently, companies are holding virtual conferences, meetings, and even large-scale events because they are cost-effective.
Moreover, virtual events arranged by a seasoned virtual event company allow you to offer global access to employees, partners, and industry peers worldwide. Many businesses are used to conducting business meetings on Zoom, WhatsApp, and Slack now, and it does not look like businesses will soon revert to in-person appointments only.
Asynchronous Communication Is In
Most in-person and virtual meetings are notorious for wasting employees’ time. Considering that many businesses’ employees are scattered worldwide and live in different time zones, many prefer asynchronous communications. It means that employees from across the world will no longer be required to attend the same meeting. They can access information and work at their own pace and time.
Asynchronous communication is increasingly becoming more common as organisations become more receptive to their employees’ wishes. Businesses also hope that convenient communication will increase employee productivity and job satisfaction. They want their employees to be more motivated and refreshed to digest data and information quickly.
The Impact of Metaverse
The metaverse is a whole new universe that will enable people to virtually communicate with their peers, colleagues, friends, and anyone else. Virtual reality is part of our everyday world and is expanding our universe. A work meeting, conference, or event in the metaverse can experience the longevity it will never experience in the real world. You can create a virtual conference platform for people throughout the world.
You will have the opportunity to mimic your physical event in the virtual world by including breakout and lounging spaces and allowing visitors to access content on-demand. An attendee will no longer have to attend the event when it is held but can still access the presentations and speeches from their preferred time zone and space. You can leave the Q&A forums open even after the event. It will also enable employees to engage whenever and however they want, combatting social anxiety and screen fatigue.
Better Business Communication
Commercial video conferencing apps, such as Zoom and Google Meet, have been available to the masses and business community and have been useful throughout the pandemic. However, in today’s world, businesses are looking to replace them with more secure and sophisticated apps that are easier to use. They are looking for seasoned conference planning services to cut down their travel and venue costs and switch to virtual conferences and events entirely.
Businesses actively use platforms and apps that offer improved video quality and integrated virtual meetings. They are seeking productivity tools essential to video conferencing. This way, organisations can choose hybrid conferences or replace on-site conferences with virtual ones that permit the free exchange of ideas between communities worldwide.
Increased Use of Cloud Services
Cloud communication can greatly decrease businesses’ IT costs because they will not require the use of equipment or infrastructure. Communicating via cloud services is also more convenient, simple, and secure. Conversations can be automatically maintained and updated, and companies are only required to pay subscription fees.
Cloud-based communication ensures seamless mobile work and offers database functionality for conveniently accessing and uploading files. It enables real-time task updates and offers a central hub for communication between office-based and remote employees. It’s why many businesses are actively looking for the finest cloud-based communications software for their employees’ everyday operational use.
AI Use in Video Conferencing
Many companies are increasingly using artificial intelligence in video conferencing apps. Businesses are integrating AI into their virtual assistant solutions and helping users with note-taking, pre-meeting preparations, schedule management, and so much more.
AI is also used to collect useful data from online meetings and conferences and analyse it. For instance, with the use of AI, you can see the participants’ names in a video conference, enhancing communication across the board. AI can also process language, enabling video conference conversations to be recorded and translated into several languages in real-time so that employees facing a language barrier are not left behind.
More Focus on Security
With increasingly more meetings, conferences, and events being held online, businesses are increasingly looking for more secure apps and platforms with the finest security practices to protect their data. After all, no business wants its data to get leaked or face hacking due to poor data security or encryption.
More and more developers are using new and more secure technology in their video conferencing apps and ensuring your data security while you use their app. You also need to adopt a zero-trust security model in which every app, device, and the user should be individually verified and authorised based on the resource they are trying to access.
Businesses also need to ensure their employees know their cybersecurity rules and educate their staff on instantly recognising cyberattacks. Moreover, companies are now actively trying to update their software and change their passwords and authentication measures regularly. They are also taking steps to protect sensitive vendor and client information across all departments.
The Bottom Line
Suppose you want your business to step into this post-COVID world and successfully use video conferencing, virtual meetings, and online event apps and software. In that case, you will need to read up on the trends mentioned above. Moreover, you will require the help of an expert virtual event planner for large-scale events.